Cheryl Luzet

Cheryl Luzet

SEO Expert

Cheryl Luzet started her career in the travel industry managing digital projects. She also worked in the NHS and publishing before setting up Wagada in 2011 as an SEO consultant. This was a great time to be offering high quality search engine optimisation as Google had brought in changes which brought quality to the forefront. The company grew and Cheryl recruited a team of specialists which allowed the business to become a full service digital marketing agency offering both on and offline marketing.

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Agency vs in-house SEO

Agency vs in-house SEO

Which is better for your business…investing in your own in-house SEO team or entrusting the task of search engine optimisation to an external agency? There’s no definitive answer to this, because every organisation is different. To give you some insight, we’ll explore...

SEO FAQs with Cheryl Luzet

SEO FAQs with Cheryl Luzet

As an expert in her field, Cheryl is often asked questions about SEO. To help answer questions you may have, she has compiled a list of the common questions she is asked.   1. What is SEO? SEO stands for Search Engine Optimisation, and involves improving the...

How to test your site speed

How to test your site speed

How quickly does your site load? You might not realise it, but the speed of your website is a big factor in search engine success. If you haven’t already done so, it’s really important to test your site speed and make sure it’s within healthy levels, as part of your...

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Business Branding on Social Media

Business Branding on Social Media

Social media has been a real game-changer in the world of marketing. Free to set up and easy to use, it gives smaller businesses a level playing field where they have the chance to compete with the big brands. But just because it’s easy to use, it doesn’t mean you...

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